In May 2017, the Boch Center announced ArtWeek was expanding statewide and recently launched a new logo, website address (ArtWeekMA.org), and social media channels—check us out @ArtWeekMA. We also announced that the Mass Cultural Council and Massachusetts Office of Travel and Tourism have become our new Lead Champions. Working with these two statewide partners has allowed for the development of regional hubs with an expanding showcase of the Commonwealth’s creative economy. So mark your calendars now – the next ArtWeek festival will take place from April 26 – May 5, 2019!
Here is a general overview sheet and don’t miss our 14 “Event Inspiration Sheets” that is sure to ignite creative ideas for event hosts! For more information on how to submit an event for ArtWeek, click here. For more information about ArtWeek in general, keep scrolling down the page! To join our Mailing List, click here to find out the latest news from the ArtWeek team.
ArtWeek Informational Webinars
The informational webinars for Spring 2019 have not been scheduled yet but please contact email@example.com if you would like more information about them or if you have questions!
When is the next ArtWeek?
Mark your calendars for April 26 – May 5, 2019! Applications for submitting events will open on November 1, 2018; the early bird application deadline will be January 11, 2019, and the final deadline will be on February 22. The full calendar of events is revealed in late March/early April to the general public – so be sure to sign up HERE for our newsletter stay on top of all the latest news.
What is ArtWeek?
Now celebrated annually each spring, ArtWeek is affordable fun for anyone with a creative sense of adventure. A ten-day award-winning festival featuring unique and unexpected experiences that are participatory, interactive, or offer behind-the-scenes access to artists or the creative process, each ArtWeek event is a one-of-a-kind celebration that people won’t want to miss (especially since many are FREE although some range in price up to $50).
Is ArtWeek statewide now?
In Spring 2018, ArtWeek expanded statewide into 130 towns and neighborhoods with over 525+ events with the support of an amazing 70+ partner network at the statewide, regional, and local levels (click HERE to see last Spring’s collaborators) plus some terrific media partners (click HERE ). Since launching in fall 2013, ArtWeek has featured nearly 1,300 unique events involving more than 1,400 partners and the number keeps growing! Today, it has become a great way to shine the spotlight across the entire Creative Commonwealth on little known gems, hidden treasures as well as world-class organizations and iconic destinations.
Who hosts events?
Small businesses, arts organizations of all sizes, neighborhood groups, artists, chefs, designers, architects, public art mavens, students, nonprofits, small historic sites, libraries, schools … the list is endless! Towns have developed their first arts walks, launched cultural districts, provided a platform for artistic innovation/debuts, showcased public art in new ways, and received new funding from their communities to increase arts programming and even secure leases on new cultural spaces – all because of ArtWeek. Not sure if you want to participate? Just send us an email at firstname.lastname@example.org and we’ll be happy to answer any questions!
What Qualifies as an ArtWeek Event?
ArtWeek events should be unique, memorable and inspired experiences as long as they offer a taste of the arts, culture, and/or creativity unlike others that you can traditionally experience throughout the rest of the year. Plenty of events are outside-the-box and special to ArtWeek, but you can also easily transform an existing event or performance that would normally be available to the general public (ex: a show, performance, and/or exhibit) by adding a simple “ArtWeek twist” such as:
- Inviting the public to what is typically a closed rehearsal or offering a free pre or post-show talk-back discussion (without requiring tickets to the performance)
- Hosting a hands-on workshop or demonstration (and it’s extra cool to host them in an unexpected place)
- Adding a twist to open studios by including a 30-minute mini-workshop or how-to session with an artist
- Highlighting a special event(s) within a multi-day festival or annual celebration like an Open Studio event that is a unique interactive experience offered just because of ArtWeek (like a VIP preview tour)
- Offering a tour, hosting a lecture or creating a panel to discuss a relevant topic in arts, culture or the creative process
What are examples of different kinds of ArtWeek events?
Learn the art of iPhone photography on a historical walking tour, get an opportunity to design political posters, learn traditional cultural dances, go behind the scenes of a dance rehearsal, take a biking tour of a town’s cultural landmarks, discover the art of historic preservation through paint layers, take a singing lesson, or learn to paint like Monet…these are just some of the creative experiences that have made ArtWeek so unique! Looking for some different kinds of inspiration? Check out our special “Event Inspiration Sheets ” to ignite some creative sparks (lots of specialty sheets like Theater, Libraries, Schools & Student, Open Studio & Existing Festival, Music, Outdoor Space, Social Justice, Public/Community Art, Small Business & Retail, Individuals & Small Group, Cultural/Heritage, Culinary/Hospitality, Dance, and Museum & Landmarks, and more)! Or to view past events, click . Every ArtWeek features different experiences in small towns, urban centers, and neighborhoods across the state – which is why each festival is so fun and unique!
Why should I host an event? (What’s in it for me?)
ArtWeek has earned a reputation as an award-winning innovative festival of experiences by Expedia, Forbes, Thrillist and USA Today, and is now recognized as one of Greater Boston’s top special annual events, but none of it is possible without your creative brain power. In return, we provide you with an easy online toolkit with all kinds of ready-to-use resources and your program will be promoted on the ArtWeek website (with your own page!) and supported through a comprehensive advertising, digital marketing, and public relations campaign – all of which help to amplify your own marketing efforts. With just one year of explosive statewide growth behind us, we are still learning and improving the model. But we have found that hosts measure their event’s success by a wide range of different metrics including overall attendance or attracting new audiences, establishing new community connections or networks, visibility and awareness, piloting new ideas, engaging their existing audiences in new ways, as part of a strategy for funding, and inspiring new ways for civic engagement. We can’t guarantee that your event will be successful, but by hosting an event or supporting ArtWeek as a partner, you are joining a growing statewide ArtWeek movement – unique in the nation – that uniquely shines the spotlight on all the amazing creative assets throughout the Commonwealth.
Let’s talk money … or not.
Rest easy – there is no registration or listing fee to be part of ArtWeek (phew!), but we also cannot provide stipends. Instead, we’ve left it so you can decide if you want to charge a fee for your event (up to $50) to cover costs. Keep in mind that over 90% of ArtWeek events are under $25 and over 70% of those have been free which is always popular and part of the appeal for many people to try something new! But great events that charge more have also sold-out, so that works too.
I am an individual artist. Can I host an event?
We have seen great growth in ArtWeek participation by individual artists in many different ways. Recent examples include an artist hosting a color workshop which highlighted a public art project, another artist who led a Russian nesting dolls painting workshop, and many open studios artists who held short workshops during their open studios weekends. That said, sometimes individuals find it challenging to promote as well as host their own event so we are huge advocates for exploring partnerships (a local chamber, cultural district, or civic group; a cultural organization; or other collaboration often attract new audiences and visibility!) Look at past events here to see examples of how individual artists have participated and be inspired!
I am part of a group hosting a multi-day event (such as open studios or a local festival). How can we get involved?
ArtWeek loves to support other festivals and art happenings. However, since ArtWeek is more than a listing service we ask groups to submit an application for one or more special ‘ArtWeek’ friendly events (with the special twist noted above) that fall during our designated dates. We can then spotlight the individual event(s) but also promote your entire festival or open studios through a link in the copy. One of our favorite things to do during ArtWeek is spread the word about the all of the great creative work people are doing and what better way than to co-promote ArtWeek friendly existing events within events! Click HERE to see some examples.
What is the best day to host an event? What if there are too many events on one day?
It really is up to you as the event host on which day and time to host your event. Last Spring, one third of events happened on the first weekend, one third during the week, and one third during the final weekend – but we can never tell exactly how events will cluster. Since events will happen throughout the state representing a wide variety of experiences and attracting different audiences, when you schedule your event may or may not impact your event’s success so we encourage you to reach out to local and regional partners to get a better feel for what may be happening in your area. Also, since events range in size and some are geared towards small and specific audiences, we encourage hosts not to worry about “competing” with other events, since there are plenty of prospective audiences to go around! Visitors are often attracted to and sometimes travel to an area if there is a cluster of interesting events that they can experience – in fact, last year one suburban town hosted its own mini-ArtWeek with almost 50 special events in their town!
Does weather impact attendance?
Weather can impact attendance but unfortunately we can’t control that. Last spring, Mother Nature reinforced that she is always in control with rain, 90-degree days, and even snow over the course of the festival’s ten days. Such is the joy of springtime in New England so plan accordingly!
I am an artist looking for a venue; can ArtWeek help?
While ArtWeek does not have specific venue spaces it can offer, we do encourage you to visit the Mass Cultural Council’s Space Finder website HERE or look at New England Foundation for the Arts’ Creative Ground site HERE. Another option is to review our list of past partners HERE and see if a local business or venue would fit your needs, and of course, feel free to write us at email@example.com if you want to brainstorm.
What is Art of Food, and how can I be involved?
The “Art of Food” celebrates the creative culinary community and taps the innovative genius behind the hospitality and restaurant sectors. Partner restaurants feature a special ArtWeek menu item (drink, appetizer, dessert, sandwich, prix fixe meal, etc.) inspired by a piece of art, a favorite album or song, artist or arts group. Some towns are even thinking of moving their ‘restaurant weeks’ to coincide with ArtWeek, so for “Art of Food,” nothing is off the table! ! Need some inspiration? Check out past Art of Food participants Ready to apply? Email us at firstname.lastname@example.org for more information!
What is Light Up the Night?
“Light Up the Night” is a colorful nighttime celebration of our arts, cultural and creative communities. We invite iconic buildings, public sculptures, walkways, trees/natural environments, bridges, and other outdoor structures to light up during the ten day celebration with special illuminations in honor of ArtWeek to help us celebrate our Creative Commonwealth. This is your chance to get creative, presenting the color scheme that represents ArtWeek OR your organization. Use your imagination – it’s your time to shine! To view past locations, please visit our gallery . Ready to apply – email us at email@example.com for more information!
Who makes ArtWeek possible?
Since 2013 ArtWeek has been produced by the Boch Center as part of a strategy to strengthen its community role beyond just its downtown Boston historic theaters (the Wang and Shubert theaters), while also championing the importance of the region’s creative economy. Highland Street Foundation has also been an important presenting sponsor since 2013, as part of its enduring commitment to providing affordable and accessible creative opportunities to children and families across the Commonwealth. And last year, Mass Cultural Council and Massachusetts Travel and Tourism (MOTT) joined in as our statewide Lead Champions. But of course, we couldn’t be this successful without our many generous media partners and the active network of community collaborators across the state who are essential to getting the word out. If you’d like to learn more or get involved, just email us at firstname.lastname@example.org!
How can I become a formal partner at the statewide, regional, or local level?
Our partners are incredibly important to the success of ArtWeek and agree to spread the word about the call for events in the fall/winter as well as about the actual festival in the spring. We provide a toolkit with ready-to-use newsletter blurbs, web logos, social media cards, and more that make it easy for partners to reach out to their networks, memberships, and communities. We are always looking for new champions so just reach out to email@example.com if you’d like more information!
Need an idea? Have an idea?
Just send us an email at firstname.lastname@example.org to share an idea or set up a brainstorming session with us and watch the creative sparks fly – we love connecting ideas and people with potential partners and places. Need more inspiration? Click here to view past events, and you’ll see the sky is the limit!
Still have questions?
Reach out at email@example.com or follow us on social media @ArtWeekMA – we’d love to explore the creative possibilities with you!
ArtWeek By the Numbers (Since Fall 2013)
impressions from press coverage
in advertising campaign support
neighborhoods & towns